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	<title>Data Value Talk &#187; datakwaliteit</title>
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	<link>http://datavaluetalk.com</link>
	<description>Customer data is a valuable asset. Why not treat it that way?</description>
	<lastBuildDate>Mon, 09 Jan 2012 11:38:42 +0000</lastBuildDate>
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		<title>What your data tells you about your processes</title>
		<link>http://datavaluetalk.com/data-quality/what-your-data-tells-you-about-your-processes/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-your-data-tells-you-about-your-processes</link>
		<comments>http://datavaluetalk.com/data-quality/what-your-data-tells-you-about-your-processes/#comments</comments>
		<pubDate>Thu, 16 Oct 2008 12:41:58 +0000</pubDate>
		<dc:creator>Ralph de Graaf</dc:creator>
				<category><![CDATA[Data Quality]]></category>
		<category><![CDATA[11-proof]]></category>
		<category><![CDATA[data processes]]></category>
		<category><![CDATA[datakwaliteit]]></category>
		<category><![CDATA[dataprocessen]]></category>
		<category><![CDATA[modulo 11 check digit]]></category>

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		<description><![CDATA[Do you know exactly what the data processes in your company look like? Many people have a general overview of the processes. Others have a detailed view of some of these processes. Few people know all data processes in detail. Looking at the data can give you deeper insight in your data processes. Not only [...]]]></description>
			<content:encoded><![CDATA[<div><span>Do you know exactly what the data processes in your company look like? Many people have a general overview of the processes. Others have a detailed view of some of these processes. Few people know all data processes in detail.</span></div>
<div id="attachment_75" class="wp-caption aligncenter" style="width: 310px"><a href="http://datavaluetalk.files.wordpress.com/2008/10/survey-challenge-dq.jpg"><img class="size-medium wp-image-75" title="survey-challenge-dq" src="http://datavaluetalk.files.wordpress.com/2008/10/survey-challenge-dq.jpg?w=300" alt="HI Survey Results" width="300" height="188" /></a><p class="wp-caption-text">HI Survey Results</p></div>
<p>Looking at the data can give you deeper insight in your data processes. Not only the processes in theory, but in practice too. How? By focusing on the exceptions!<span id="more-17"></span></p>
<p>For example, do you think the field ‘social security number&#8217; is reliable because it is mandatory and uses a <a href="http://www.pgrocer.net/Cis51/mod11.html">modulo 11 check digit</a>? Maybe this field is filled with a fake-value like ‘111222333&#8242; , or the social security number of the agent who entered the data. A frequency check on the values in this field will identify values that occur more frequently than others.</p>
<p>Why do people do that, cheat? One reason may be that staff at the front desk want to help their customer, or sell something, and the customer doesn&#8217;t know their social security number at that moment.</p>
<p>The same applies to all other fields. Address fields mandatory, but the customer doesn&#8217;t want to give their address ? Fill in the address of the office. Customer deceased? Put the text (deceased) after their surname. Ex-directory phone number? Use the email field for entering the text ‘ex-directory&#8217;.</p>
<p><strong>Get to know your processes by analyzing your data!</strong></p>
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