A survey of Human Inference in 2008 indicates that processes are the biggest experienced challenge in relation to Data Quality. However the subject that seems to be no problem is the budget. Human inference differentiates itself by interpretation of knowledge. So from this perspective I wonder how the respondents interpreted the word “processes”. Do they mean the processes within the value chain of their companies or do they actually mean the process of obtaining a budget for Data Quality? The latter would actually explain a lot.