Bashups – mashups for the business

Mashup

The business needs bashups. Step away from the techy and fancy mashups and mash now the technology and graphics for the business sake. Combining the whole razzmatazz of AJAX, REST and Web2.0, and sometimes completely loose the business.

Of course, it helps that your mashup visualizes your address immediately Google maps, but … did it also check for you if the person you entered above is still living there or if the telephone number is related to the address or even more to the person. We need to look through the eyes of the business to see the actual business step that needs to be executed and see how we can utilize the mashup to retrieve the right customer on the right place on the right time with the correct telephone number in the most effective way. That will help us to be more compelling than our competition.

Data entry and human behaviour

Data Entry

The first television broadcasts were actually radio broadcasts with a person on a screen reading the radio messages. In data entry we still see the same aspects. Did you ever wonder why we still feed a computer system with data as if we were writing an address on an envelope.

In the old days we knew how to contact, or how to write, but we needed additional information for the postman in order to find the person we had in mind. So we started with the smallest granularity, namely John from the Smiths family. Than we specified the street and the house number, the postal code and city ending with the country. And we do know that the order differs per country.

Continue reading ‘Data entry and human behaviour’

Rapid Addressing

Capturing correct address details through a telephone contact center, web form or CRM application is not always easy. In most countries of Europe the postcode contains comprehensive reference to address information and allows for rapid address entry by simply keying in the postcode and house number. This method ensures uniform collection of street names, often a source of erroneous data, and saves many keystrokes in entering the data.

Try the widget below which works with Dutch postcode and house number data. A simple input of two fields returns full address details including geocoding with map reference. If you are not familiar with the dutch postcode structure try with the following data: 6812 AR / 310.


  Postal Code 
  House Number 
 


Join the biggest conference on Data Value!

Over 300 professionals have meanwhile registered for DataQualitySummit 2008 “Value for Data | Data for Value”. This conference will take place November 14 in the beautiful Evoluon in Eindhoven, the Netherlands. This years theme is fully aligned with the focus of the DataValueTalk blog: how to get the most out of your valuable customer data?

All conference information can be found at www.dataqualitysummit.com. Check out the bio’s and excerpts of keynote speakers such as Rob Karel, Principal Analyst at Forrester, Prof. Dr. Robert Winter from the University of St. Gallen and Ron Tolido, VP and CTO of Capgemini. A large number of customer presentations will be done as part of the breakout program.

We will continue the dialogues started during the conference here at DataValueTalk.com

There are still a few seats left, don’t let the opportunity pass and register today!

Cloud Computing Entering Period of Accelerating Adoption

Last week I made a post on a Gartner Survey that showed increasing SaaS momentum in the economic down-turn. Well, the industry analyst seem to be tumbling all over each other to report on the accellerating pace of SaaS adoption, especially in relation to the current situation.

A couple of days ago IDC published a press release on cloud computing and how it is reshaping the IT marketplace.

Some major points I think are very interesting:

  • Cloud computing is “crossing the chasm” and entering a period of widespread adoption
  • IDC expects the cloud adoption trend to be amplified by the current financial crisis
  • IT cloud services to grow almost threefold, reaching $42 billion by 2012
  • More importantly, cloud computing will account for 1/3 of IT growth in 5 years

SaaS momentum in economic down times

Man

Jeff Kelly from SearchDataManagerment.com writes about the momentum of SaaS based data quality and integration tools. With quotes from a survey done by research firm Gartner he writes about how “the on demand model is beginning to gain foothold in the industry”.

A few remarkable facts from the Gartner survey:

 

  • 28% of companies have deployed SaaS-based data integration tools
  • 24% have SaaS-based data quality tools
  • Most companies use a mix of on-premise, outsourced and SaaS-based technology
  • SaaS-based software, at this point, often trails its on-premise counterparts
  • Gartner advice: “Plan SaaS deployment enterprise-wide….to guard against siloed investments”

Continue reading ‘SaaS momentum in economic down times’